© со страницы Анастасии Ереминой в Facebook TOMSK, Feb 28 – RIA Tomsk. The kinetic Zephyr
plasticine created by the Tomsk company "New Chemistry" (enters into
holding DI Group), got the second place in the national award in the sphere of
goods and services for children "Golden Bear", the project manager
Anastasia Eremina reported on Wednesday on the page on Facebook.
Earlier it was reported that scientific personnel of
the New Chemistry company developed a new product for children's creativity
with the name "Zephyr". It combines properties of plasticine, polymer
clay and kinetic sand, has no analogs in the Russian market and, by calculations
of the company, can be popular abroad.
"Our product Zephyr which is only nine months old
got the second place in the national award in the sphere of goods and services
for children "Golden Bear" in the "Best Toys and
Games-2017" nomination in the heading "Creativity". This is very
pleasant recognition of quality and safety of our toy from professional
community and experts", – Eremina has written.
Rewarding of winners took place in the Federation
Council in Moscow. The national award "Golden Bear" is the conventional
branch award and is awarded for achievements and professional contribution to
development of the industry of children's goods of the Russian Federation. The
competition is held since 2010 with assistance of the Federation Council and
Ministry of Industry and Trade of Russia.
As it was reported earlier, "zephyr" is not
the first successful product for children created in Tomsk. "New
Chemistry" developed "touching sand" Lepa on the basis of quartz
sand and safe polymer which differs from usual in "fluidity", keeps a
form and isn't scattered. Now similar game material under the name
"kinetic sand" is produced by Swedish also several Russian companies.
Also "New Chemistry" started the Russia's
first production of game hydrophobic sand in 2016 which pushes away any liquid
that allows to mold various figures even in water. The holding DI Group which
includes the company is known for such innovative projects as molkmat for sale
of fresh milk, SIM cardmat for sale of SIM cards, 3D-pen and 3D-printers.